Pedal Bike Scheme Branding
This project was one of my final year University projects, in which I was tasked with branding a bike-rental scheme and also considering how an app would be designed and operated for the scheme.
One of my favourite aspects of this project was creating the iconography - both in the logo and other brand icons - from the shapes of the typeface used.

App Design
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Logo Design
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Logo creation using the typeface as shapes
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User icons created using the typeface letters
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App Design
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